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How to Avoid Online Scams

Though Nigerian email scams may be the butt of late-night comedian jokes, online fraud is still alive and well. Scams involving individuals, such as identity theft and financial scams, cost their victims nearly 240 million in 2007 over four times as much as they did in 2004. Sadly, the numbers...

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Online Guide to Free Dating Web Sites

Marketers believe that "Free" is the most powerful word in the English language. Whether you're trying to sell cereal or computers, the word "free" is the most compelling thing you can put into your advertisements. Love is no different a service in that regard. Though the Web is famous for its...

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33 Ways to Fund Your Startup Business

No matter what the economic situation, someone somewhere, eyes bright with potential, is looking to start a new business. Funds are often the biggest hurdle to what could otherwise be a lucrative opportunity. Here are some ways - traditional and/ or creative - to raise money for your startup...

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How to Find Freelance Work Online

No one needs to be told how bad this economy is. Every week it seems thousands more are losing their jobs while countless more are having to scale back their rates or the hours that they work. Incomes everywhere are being choked, causing families to cut corners and miss bills. This has led many...

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RootZoo Sues Facebook for Click Fraud

Sports website RootZoo has filed a case against the popular social network Facebook alleging that they were charged for more number of clicks than actually occurred. Previously, such concerns have been raised by many advertisers and this lawsuit is a vindication the fact that Facebook is yet to...

10 Most Devious Subliminal Ads in History

10 Most Devious Subliminal Ads in History

Ever since the term 'subliminal advertising' was coined in the 1950s, the idea of ads with hidden messages that can influence us without our conscious knowledge has captivated the popular imagination. If adverts can steer us toward a particular product through surreptitiously placed words or images...

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Aesop's Fables by Aesop

Aesop's FablesBy Aesop Translated by George Fyler Townsend The Wolf and the Lamb Wolf, meeting with a Lamb astray from the fold, resolved not to lay violent hands on him, but to find some plea to justify to the Lamb the Wolf's right to eat him. He thus addressed him: "Sirrah, last year you...

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Basic Info About Fraud

Fraud can be used in a variety of specific ways, but in the most general sense, it refers to an act that involves intentional deception with the aim of gaining something for one’s self. In the process, another person suffers damages in the monetary sense. Two factors are important when classifying...

12 Format War Losers

12 Format War Losers

Format wars are the frontline battles of capitalism. Two or more companies fight over your attention, wanting to bring you the same service, but using their methods. Sometimes the wars are decided by consumers on the basis of price and functionality; sometimes because one side screws up royally;...

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What Are DINKs?

DINK is the acronym for Double Income, No Kid, and refers to working couples who have no children. DINKs can be considered a subset of yuppies, and are reputed to have more money to spend than typical double income parents. Although DINKs generally have more liberty at spending money and get to...