Beyond Raw is made by GNC and is generally recognized as one of the “anchor brands,” making up a significant part of their sales. Beyond Raw’s LIT Pre-Workout makes use of a lot of patented and branded ingredients, something made possible by GNC’s massive market share. But are those products the best for you? Brainz […]

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Founded in Texas by entrepreneur Nicholas Stella, Ryse began in 2017 just before Black Friday. Their brand increased tremendously when they partnered with Irish MMA fighter Conor McGregor, one of the most colorful personalities of a colorful sport. They’ve made a reputation for quality that has taken them all over the world, and now to […]

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Genius Brand wears its philosophy pretty openly, from the name to the logo. It’s about science-based, research-proven supplements for athletes and gym-goers who think seriously about what they put in the body.  The perfect subject for Brainz.  Initial Impressions of Genius Pre Workout As far as packaging, Genius Brand products are pretty unassuming and refreshingly […]

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Shifted is a younger brand on the supplement market, but they’re making their mark. Founded by Tom Moseman and Dr. Adam Gonzalez, Shifted promises no “pseudoscience and fancy gimmicks that overpromise and underdeliver,” but instead “well-formulated, science-backed products designed for those who demand more.”  It’s not just talk – Shifted is backing it up with […]

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Honey Badger is the only sports nutrition brand we know of named for an early viral video, so they’ve got that going for them. Founded by Anthony Bonello in 2013, Honey Badger is inspired by the most fearless animal in the world (and viral YouTube sensation from 2011). With that kind of tenacity and verve, […]

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Founded by fitness marketer Ryan Hughes, Ghost has been making a name in the supplement business since 2016. Ghost has made sure that their name is synonymous with transparency and honesty. The Ghost tweaked their original Legend Pre-Workout formula in 2021 with a focus on power and mental clarity.  Ghost puts a premium on the […]

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Jacked Factory has been making and selling supplements for serious gym-goers since 2015. Rather than a media marketing blitz, Jacked Factory built their clientele from the ground up, making their name known in gyms and on the field. Today, Jacked Factory is one of the most trusted names in the supplement business.  Jacked Factory has […]

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Owned by the Austin, TX-based Nutrabolt, Cellucor has become one of the most recognized names in sports nutrition and supplements since its founding in 2009. With a name like C4, Cellucor gives you the idea of an explosive product for high-performing athletes. C4 has regularly been recognized by industry leaders like GNC and BodyBuilding.com.   Initial […]

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Fitness isn’t just physical – it’s mental, too. More than that – the brain is an organ, so there’s no difference. A good workout carries just as much of a cognitive load as any “intellectual” challenge, and getting your body in shape means getting your brain in shape. That’s why so many athletes are turning […]

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psychology facts

Understanding ourselves can be harder than understanding our surroundings. While humans do have a lot of similarities to one another, we are still vastly different. There are some facts about psychology that are common to all people, and others that are about a more select group.

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