VW has dominated pre-SuperBowl buzz for it's Star Wars themed commercial
In the Volkswagen commercial for the 2012 Passat, a young boy dressed as Darth Vader goes outside as his dad arrives home from work. The boy then proceeds to unlease "The Force" on the VW Passat, turning its lights on, and surprising even himself with his uncanny powers.
Unknown to the boy, his father is standing in the house, providing some "assistance" to the young Darth Vader's burgeoning skills.
This Star Wars themed ad, with it's wonderful depiction of a father-son relationship and the creative energy of a young boy is destined to be one of the all-time class Super Bowl commercials.