Those born between 1964 to the late 1970s in the United Sates and Canada, are usually referred to as Generation X. The meaning is also sometimes watered down to include those who were in their twenties during that time. The Baby Boomers generation after the Second World War preceded Generation X and unwittingly contributed to their attitudes.
Jane Deverson, a writer, was the first person to label the generation ‘Generation X’. She arrived at this name having conducted research on teenagers and found out that they had strayed away from the expected behavior instilled in them by the Baby Boomers. The teenagers were sexually active, they deliberately disobeyed their parents and they rejected religion. She and Charles Hamblett co-authored ‘Generation X’.
The term Generation X came about because of the somewhat lack of identity and confusion within that generation. They were against the conservative, controlling and overbearing nature of the Baby Boomers. Though passionate about certain ideals and considerably contributed to popular culture in the 1980s and 1990s, Generation X has been described in the media as apathetic, lazy, and unaffected. It is assumed that they accepted very little social responsibility. This caused them to lag behind in terms of achievements when compared to Baby Boomers. They were rarely in competition with each other, but instead were faced with competition from an older generation still aiming for more achievements. In adulthood, Generation X competed for housing and education with Baby Boomers, meaning that the demand for such services was increased, thus the prices also greatly increased.